Outside Inn wanted to create a genuine social media presence that truly captured the unique charm and cosy comfort of their glamping lodges. Their goal was to showcase the experience in a way that would make potential guests feel like they were already there, immersed in the peaceful surroundings.

To achieve this, we produced a range of high-quality content, including stunning drone shots that revealed the beautiful natural setting from above, lifestyle footage that brought the guest experience to life, and close-up interior details to highlight the warmth and style of each lodge. Our approach was to tell a story through the visuals — as if viewers were walking through the lodges themselves. We supported this with targeted advertising on Facebook and Instagram to reach people who love travel, nature, and unique stays.

This combined strategy resulted in a noticeable boost in bookings for Outside Inn — they are now consistently booked up four months ahead of time, along with increased engagement on their social media channels. The authentic content helped build a stronger connection with potential guests, making the lodges feel welcoming and inviting even before arrival.